Podcasts & guest speaking
Looking for a guest contributor for your podcast or event?
If you’re looking for an expert contributor in the area of brand strategy, I can help. I have years of experience in talking at events and online about brand and content. I’ve presented at Conferences such as the Family Business Conference in Cumbria, smaller bespoke events for Leeds Community Foundation, and on podcasts for brand agencies and online publishers.
The topics I can cover include:
What is brand strategy? How does it help you with your marketing, business strategy, and pricing approach?
Moving away from brand jargon - why you don’t need to worry about words like ‘proposition, vision, promise, and archetype - and how we focus on the WHY, WHO, WHAT and HOW instead.
The importance of collaboration - Why you need to get internal investment to achieve a successful brand
I can also discuss other more general areas of setting up your own business, or freelancing. Particularly:
How I set up my own successful business whilst on maternity leave with my twins
How to find creative energy, when you’re day to day is draining from juggling responsibilities and mind clutter
How I balance my business with three children under school-age
I’m a brand strategist - but I waited 8 months before doing my own website and brand strategy. How brand investment can evolve and grow with your business. It doesn’t need to be a big price consideration from year one.
Guest expert lecture - Nottingham Trent University
On the 6th March 2025 I was invited to speak to second year students at Nottingham Trent University on the Fashion Brand and Marketing course about brand communications, my top advice for creating a successful brand, and my career path to date.
Podcast: Untold Chapters
I spoke with Lucy Critchley of Untold Creative Solutions about the twists and turns of my career and how you can’t predict your life plan.
The career I’d planned and worked towards suddenly stopped being the right fit for me after I had my twin girls, so I had to refigure what success looked like to me. And to be honest, I still am.
Podcast: Women in Business with Bizzy
I spoke to Erin Buck, BizzyBee Social Media and Content VA - all round content whizzard for her podcast Women in Business.
We spoke about my career journey, and how I became a content and brand strategist, overcoming the challenges I came across, and how I found creative skills (or the lack of it) in education.
Bizzy Babes Podcast- Part 2
In this episode, I talk to Candice and Nancy about what a brand strategy is, and what it means in relation to small businesses.
Brand is often misunderstood, over complicated, and intimidating. In this episode, I look to clear up what it means and why it should be something that everyone considers when setting up their business.
Bizzy Babes Podcast- Part 1
In this episode, I talk to Candice and Nancy about what a brand strategy is, and what it means in relation to small businesses.
Brand is often misunderstood, over complicated, and intimidating. In this episode, I look to clear up what it means and why it should be something that everyone considers when setting up their business.
Social Mums Virtual Conference 2022
To succeed in social media, you need to be recognisable. Trustworthy. Consistent. When users are scrolling, how do you ensure that your content and posts are instantly recognised as you?
This was the topic of my talk at the Social Mums Virtual Conference.
